There's no better way to capture the attention and taste buds of potential customers than successful product sampling.
If you want to experience first-hand the dramatic consumer impact of a product sampling campaign, just step through the doors of any Costco store.
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Why would you give away your product for no return?
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Todays shoppers are more educated and product aware than ever.
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Does in-store sampling prove effective as a marketing strategy? It is based on the premise of impulse buying.
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If you own or manage a company that sells good quality products, you no doubt want as many people as possible to know how great your products are.
Getting your items into stores does you no good if they just sit on the shelves not being purchased. Marketing effectively is the key to spreading the word about your company.
With the growth of technology, there are countless methods you can take advantage of.
However, one technique you shouldn't disregard is in-store sampling.
Here are 5 benefits of using in-store sampling for your products.
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