Sonas Blog

Aidan Lundy

Aidan Lundy
VP, Texas @ Sonas Marketing
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Recent Posts

Drive Traffic to Your Event with Street Team Promotion

Posted by Aidan Lundy on May 12, 2016 6:30:00 AM

Recent studies indicate that consumers are becoming immune to many standard marketing strategies. For example, 86% of people watching TV tend to skip right over the commercials, and 44% of consumers say that they never even open direct mailings. This has forced many businesses to think outside of the box when it comes to promoting special events, like trade show events, wine and food tastings, and grand openings, and use strategic marketing strategies like street team promotion.

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Tags: Street Teams

5 Trade Show Staffing Mistakes to Avoid

Posted by Aidan Lundy on Apr 22, 2016 10:10:00 AM

You've spent a lot of time, money, and effort preparing for a trade show. Your company booth design is eye-catching, you've ordered customized branded giveaways that attendees will love, and you've invested in transportation and hotel rooms for your employees who will be manning your booth. Everything's set - so what could go wrong?

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Tags: Trade Shows